I see it over and over again – average or lousy employee performance. I see it because I am a customer and those who wait on, provide service to, cash me out, answer questions or help me are so disconnected from what they do. Great performance requires that employees are connected – intellectually (they are good at what they do) and emotionally (they are passionate about what they do). When both are in place, you have a maxperformer – a super performer. When not in place, you have an average performer who aggravates your customers and costs you money.

Now that you know the two components, start to watch wherever you go. See the average performers and notice that they are in jobs that don’t make sense for them, or they hate what they do. Either way, you lose. Ignite your employees performance by learning how to hire the right ones (intellectual connection) and then engaging them with high-energy, customized roles (emotional connection). This process is spelled out in a step-by-step process in Fire Up! Your Employees and Smoke Your Competition. Download some chapters to see its process. Purchase your copy now and get your employees Fired Up! – instead of Fizzled Out.